Recruiting command · market analysis
GIS Market Analysis Specialist
MARKET ANALYSIS OVERVIEW · FY26 Q3
Territory performance & recruiting opportunity
Interactive portfolio demonstration of the market analysis, site-selection, and territory rebalancing approach used to support command decisions.
Market share
15.6%
+1.2 pts
End strength
89%
+3.4% vs plan
Retention rate
78%
+2.1 pts YoY
Priority gap
RSID 18
11 pts below plan
Performance metric
Market share
18.4%
share
92%
strength
81%
retention
39% of local candidates fall in AFQT IIIB–V; target preparation partnerships accordingly.
SWOT summary
Strengths
High school partnership density · Strong AFQT candidate pool
Weaknesses
Storefront visibility below county average
Opportunities
Underserved ZIP cluster 33401–33403
Threats
Competing service presence up 12% YoY
Shift ZIP 33401–33403 from RSID 14 to RSID 12 to relieve workload imbalance.
Site a transit-adjacent storefront in RSID 18 to improve access and visibility.
Replicate RSID 16 retention playbook across priority low-retention territories.